Wednesday 16 May 2012

Sport

Edelman has a rich pedigree in sport. We have 36 years experience of creating award winning sports sponsorship marketing campaigns to enable clients connect with audiences through shared passions to deliver real, tangible business results for our clients locally and globally.

Our global network of 45 sports marketing specialists offer more Olympic experience than any public relations agency in the world and have worked on the “inside” of sports across professional leagues, sports teams, sponsors and media.

At every Olympic Games since 1984

In London, Edelman is working at the heart of the Olympic city. We’re proud to be actively working with some of London’s most influential organisations and delivering campaigns for four LOCOG partners.

Sport is a social and cultural phenomenon. As the most active channel for audience participation, sport is also fuelling the UK and London economies right now. Edelman actively engages audiences by powerfully harnessing the power of sport to deliver real, tangible results for the benefit of our clients.

Whether you’re a sports property looking to build your brand, a sponsor looking for ways to deepen your relationship with consumers or a media property with a story to tell, Edelman can develop, manage and publicise integrated programmes.

Behind the most talked about campaigns and managing the biggest sports stories

Our recent work:

  • PUMA: Sponsorship of Usain Bolt and Partnership with Cedella Marley
  • MARS: 2010 FIFA World Cup
  • SPORTINGBET: Sponsorship of Wolverhampton Wanderers
  • MCFC: Cityecademy – the world’s first online football academy
Sharon Reid
Deputy Managing Director & Head of International Brands
Consumer
Sharon has been at JCPR since 1997 and took on the role of Deputy Managing Director and Head of Inte... Read more