Public Affairs

In a world where the political landscape evolves continually, organisations are constantly being presented with new regulatory or legislative challenges.

The interests of your business can be critically affected by decisions taken daily in Westminster and Whitehall. Edelman provides clients with intelligence on these decisions, understanding the imperative behind them, identifying who is influencing them and ensuring our clients' interests are represented – that is our bread and butter.

Our Approach

Our team of consultants ensure that our clients have a comprehensive understanding of all political issues that affect – or may affect – their business. We work with clients on political communications strategies that match their individual needs, ensuring that their messages are heard by the people that matter.

Edelman believes in an integrated approach to public affairs which encompasses the fullest possible range of stakeholder audiences within a wider issues and reputation management framework. The political world does not exist in a vacuum and in order to successfully achieve a political outcome, the widest range of media, NGO and other stakeholder audiences must be considered within what would once have been seen as a narrow “public affairs programme”. This philosophy is reflected in the senior team within the public affairs practice, all of whom have experience and skills across a broad range of communications disciplines.

Our approach fuses best practice communications, from the latest in online advocacy to traditional engagement programmes. Our team of public policy experts have come from senior positions across the three main political parties, the civil service, the media, think tanks, and business. We represent clients from a range of sectors including Healthcare, Transport, Financial Services, Retail, and Energy.

360 Degree Coordination

We bring together the right people and skills to meet our clients needs, drawing on the resources from the global Edelman network as well as our experts in Corporate Reputation, Technology, Financial, Consumer Brands and Healthcare.

Edelman is a founding member of the Association of Professional Political Consultants and complies with the Code of Conduct.