The climate in which companies operate has shifted seismically and corporate reputation has never been so vulnerable. Business today is subject to ever increasing scrutiny from a complex set of stakeholders and influencers whose opinions can create more impact than ever before. Expectations of business have changed and with them the traditional drivers of reputation management.
Edelman’s Corporate and Financial practice is the UK’s largest team of corporate reputation professionals with more than 50 experts advising a roster of more than 60 world-class clients on the key reputation drivers affecting their business and the new behaviours of public engagement, demanded in the digital age.
Our work ranges from articulating strategies for innovation and growth to sustainability reporting and social media engagement – we specialise in content creation, thought leadership and crisis and issues management.
Expert consultancy is combined with high-quality delivery through a broad network of media and stakeholder relationships, cultivated by an experienced team drawn from diverse backgrounds, including media brands such as The FT, the BBC, CNBC, Financial News and ITN.
Global campaigns are rolled-out through the Edelman network of 53 wholly-owned offices, with programmes for brands including Starbucks, PepsiCo, and Xbox hubbed from London and executed in dozens of markets across the world.
Our Financial Communications team works with listed and unlisted companies and organisations, helping them strengthen business relationships by enhancing their corporate reputation amongst key stakeholders and audiences. Our goal is to help clients create and protect shareholder value through improved communications with investors, analysts and other influential market participants and gain access to global markets by effectively communicating their strategy, performance and vision.
We work across all industry sectors and have particularly strong experience in financial and professional services.
Our clients include major multinationals including Diageo, Microsoft, Shell, Charles Schwab, Aviva, UPS and Sainsbury’s, fast-growing young companies like Simply Business, high-profile businesses including Manchester City Football Club and governments and publicly-owned organisations including the Falkland Islands, the British Virgin Islands, Mubadala and Visit London.
- Alex Bigg
- Group Managing Director
- Corporate & Financial
Alex is a skilled communications expert with thirteen years consultancy experience across corpora... Read more
- Contact Alex
- +44 20 3047 2150
- Email Alex