Nowadays, how an organisation behaves in a crisis can become as important as the crisis itself. Companies must contend with two potential crises in parallel - the actual issues and the reputation fall-out of not addressing the problem effectively. Edelman Crisis & Issues Management ensures that both angles are covered through a pervasive approach which addresses both underlying risks and surface realities.
Edelman's Crisis & Issues Management Practice helps companies anticipate, prepare for and manage complex situations including poor financial performance, product recalls, social or corporate irresponsibility, employee malpractice or litigation. Our team of experts, and external advisers helps calmly navigate the complex regulatory political and media environments at the speed you need.
Edelman works with clients' management teams to identify vulnerabilities, develop strategies and communications procedures, while building essential third part alliances and institutionalising monitoring systems to track and identify issues. We strive to seize control of a crisis and manage communications in order to help prevent problems and issues from escalating out of control.
Edelman's Crisis & Issues Management team runs a thorough programme in crisis training. To find out more, please have a look at this short film.
